How to Fix Business Strategy Failure with Jeroen Kraaijenbrink

April 08, 2026 00:14:03
How to Fix Business Strategy Failure with Jeroen Kraaijenbrink
Simple Wins
How to Fix Business Strategy Failure with Jeroen Kraaijenbrink

Apr 08 2026 | 00:14:03

/

Show Notes

Are you tired of seeing your annual plans gather dust on a shelf? Most organizations suffer from high business strategy failure rates because they treat strategy as a top-down, once-a-year event rather than a daily habit. In this episode of Simple Wins, we reveal how you can turn strategy into a distributed capability that empowers every level of your business.

Jeroen Kraaijenbrink joins us to discuss the importance of decentralizing strategy and why the traditional analytical approach is flawed. By building strategic competency across your entire team, you can ensure that everyone—from the C-suite to the IT department—understands the unique value they create for your business. We dive deep into:

Business Strategy Failure: Why 50% to 70% of strategies fail and how to move away from the rigid, top-management model.

The Big Five of Strategy: A breakdown of the core strategic thinking skills needed to grasp the present, shape the future, and adapt to change.

Strategy vs. AI: Why AI is a great ""team member"" for analytics but cannot replace the human social and behavioral elements of execution.

Decentralizing Strategy: Practical steps to assess and develop the strategic skills of your people to drive sustainable growth.

Our guest, Jeroen Kraaijenbrink, is a strategy expert, author, and co-founder of Strategy.inc. He helps leaders and organizations find their way through his researched ""Big Five"" framework, turning complex planning into purposeful, daily action.

Other Episodes

Episode

February 13, 2026 00:15:31
Episode Cover

How to Build Deep Audience Connections with Claire Venus

Are you tired of chasing vanity metrics and feeling like a slave to social media algorithms? In this episode of Simple Wins, we explore...

Listen

Episode

April 01, 2026 00:14:51
Episode Cover

How to Leverage Nearshoring to Grow Fast with Brian Samson

How to Leverage Nearshoring to Grow Fast with Brian Samson

Listen

Episode

December 12, 2025 00:15:03
Episode Cover

How to Build a Scalable Business to Exit, Jason Sisneros

Are you a business owner thinking about a strategic exit? Every founder leaves their company eventually—the real question is how you exit. In this...

Listen